How some of the greatest in the game mastered their "Signature Moves", featuring Lebron James, Walt Frazier and Dirk Nowitzki.

Magic Johnson, then a rookie, puts himself on the map leading the LA Lakers to the 1980 NBA title. Johnson's brilliant career serves as a jumping off point to discuss whether basketball genius is born or made.

Michael Jordan takes over the NBA: the building of a player, brand, and a pop culture icon.

After a disappointing performance at the 1988 Olympics, USA Basketball negotiates to get NBA players into the Olympic Games. The Dream Team went on to blow out all of their opponents, win the gold, and help raise the sport's profile even further.

The ball, the common denominator, the object of a shared feeling is held, passed to and from, caressed, embraced, twirled, hugged, whispered to, and even kissed as the final act of an expression of shared emotion.