First things first. If you are the mega-serial-loving type, there is a good chance that you will dig Palakkattu Madhavan. If you are not, then, this is not the film for you. If Santhanam has taken the K Bhagyaraj route to find acclaim as a hero, here, we have Vivekh in a film that is titled after the popular character played by Bhagyaraj (don't ask what the fact that Madhavan is from Palakkad adds to the script) but plays out like something that could have been written by Visu with R Pandiarajan in the lead. If the husband who is irresponsible and jobless reminds you of Kudumbam Oru Kadhambam,... read the rest.