The edition of ITV's text-based information service broadcast on ITV3.

The Club was a British reality television show, broadcast weekly on ITV. It ran for six weeks, beginning on Thursday 6 March 2003. Presented by Donna Air and Matt Brown, three celebrities were given control of their own individual bar in a London club, named Nylon. Each celebrity was given their own changeable team of staff and viewers were given the chance to vote the celebrities' staff off the show. At the end of the series, viewers were asked to vote for their favourite celebrity bar manager. Actor Dean Gaffney was the eventual winner, beating presenter/singer Richard Blackwood and former page three model, Samantha Fox. 49 percent of the audience voted him the best manager and he won the £15,000 prize. An ITV2 spin-off show also aired for the duration, and a highlights show aired on Saturday nights on ITV. Dooley's Vodka Toffee sponsored the show.

Footballers' Wives: Extra Time is a British drama programme. A spin-off of Footballers' Wives, the programme aired on ITV2 for two series. Footballers' Wives: Extra Time aired in the US on BBC America under the title Footballers' Wives: Overtime.

Quizmania was a popular British interactive gameshow. The show was devised by Chuck Thomas, Debbie King, and Simone Thorogood and produced by Fremantle Media for Information TV and ITV. Currently, the online revival is produced by Screen Pop Ltd. in association with Illumina Digital. In a similar vein to other premium-line call-in shows, viewers on the TV version of Quizmania were encouraged to phone a premium-rate number in order to provide an answer to a quiz question.

Jack Osbourne: Adrenaline Junkie was a British reality television series on ITV2, series 1 focused on Jack Osbourne's globe-trekking six-month quest to get in physical and mental shape to climb the rockface of California's El Capitan mountain, the show documents Osbourne running with the bulls in Pamplona, Spain, following a strict exercise regimen, Muay Thai training in Thailand, and "an overall 180-degree mental make-over".

The show was broadcast by MuchMusic in Canada, and the Travel Channel in the United States, and Series 1 and 2 were repeated on the ITV Network late at night. The programme is also broadcast on the Extreme Sports Channel in the UK.

The Mint was a live, late night, interactive quiz show with celebrity guests and live studio contestants filmed on a large extravagant set designed to look like the inside of a mansion. The programme, which was dogged by criticism that its questions were ambiguous and arbitrary, aired on ITV and ITV2, Sunday to Wednesday. On 26 February 2007, ITV announced that The Mint would return to screens later in 2007, however an announcement on 12 September 2007 confirmed that the show, along with similar late night phone ins, would not be returning.

Playdate is a British television dating programme that was made by Hamma & Glamma Productions for ITV. It was screened Monday to Fridays on ITV Play between 8.00pm and 10.00pm, and daily on ITV2 between 1.00am and 4.00am. Billed as "the UK’s first interactive TV dating show", the show's format is based around speed dating. The show had one format: 7 days a week, the show was interactive: various singletons of both sexes were invited into the studio, and members of the public were invited to phone in and talk with the studio guests, known as "datees". Viewers were also invited to send text messages and picture messages to the "datees". The show's presenters were Brendan Courtney, Dave O'Reilly, Giles Vickers Jones, Kat Shoob, Katy Pullinger, Zoe Hardman and former Big Brother winner Kate Lawler. Playdate was axed with its final show being aired on 17 December. The Mint was shown in its slot on ITV2 and The Mint Extra shown in its slot on ITV Play. The Mint ceased broadcasting in 2007.

Ghosthunting With... was a British paranormal television programme based on investigating purported paranormal activity. Yvette Fielding hosts the programme, broadcast on digital channel ITV2 between 2006-2011, where she took celebrities to haunted buildings to investigate.

Glitterball was a live, late night, interactive television quiz show in the United Kingdom. It was broadcast under the ITV Play branding on ITV a few nights a week from around midnight, and from 1.00am on ITV2. The show launched on 19 February 2007. Both Glitterball and Make Your Play alternated their days of broadcast. Glitterball's final show broadcast on the morning of Sunday 30 September 2007.

Deadline was a reality television series, aired on ITV2 during April and May 2007. It featured ten celebrities compiling a magazine with Janet Street-Porter as the editor-in-chief.

Stephen Mulhern presents the sister show of Britain's Got Talent where he interviews the judges and the latest performers from the show.

It's her business doing pleasure with you. A witty and provocative series based on the real-life adventures of a high-class escort. Juggling her own reality with her clients' fantasies can be difficult, but this savvy sweetheart knows every trick in the book, and she's doing it in style.

Katy Brand's Big Ass Show is a British comedy programme on ITV2.

The show features comedian Katy Brand in skits of real life situations and stereotypes, as well and celebrities such as Amy Winehouse, Lily Allen, Lady Gaga, Angelina Jolie, Adele and Kate Winslet.

The second series began on 2 September 2008. The series is carried in Canada on CBC's bold channel as of October 2008, and in Portugal on RTP2, each Sunday latenights at 11:50 pm, on the "Britcom" strand.

Her comic clips in the second series include Princess Beatrice of York, Kate Moss, Leona Lewis, Jesus, The Queen and Billie Piper's Secret Diary of a Call Girl.

A Christmas special called Katy Brand's Big Ass Songs of 2008 aired on 13 December 2008.

The third and final series began on 10 September 2009 and ended on 15 October 2009.

When Katy appeared on Justin Lee Collins: Good Times she stated that there would be no more series of Katy Brand's Big Ass Show and that she would end the show with a live tour throughout April 2010.

Keith Lemon's Very Brilliant World Tour is a travel-style comedy series hosted by Keith Lemon, a character portrayed by comedian Leigh Francis. The series was first announced during an appearance by Lemon on the Big Brother companion show Big Brother's Big Mouth in 2007. The series featured Lemon travelling around the world on a shark-shaped flight plan, visiting six different countries, and meeting various celebrity guests, including Spice Girls Mel B and Mel C, along the way.During the series, Paddy McGuinness played the role of Lemon's cousin Gary. The show premiered on 11 March 2008, attracting 565,000 viewers, and concluded on 15 April 2008.

In May 2008, Francis announced that he would not be filming a second series in the near future, as he would be busy filming his panel show Celebrity Juice commencing in August 2008. The show was released on DVD on 3 November 2008. Francis announced in May 2011 that he would like to write and record a second series, but said he would struggle to find the time to do so.

The Passions of Girls Aloud is a four-part television series starring girl group Girls Aloud. The series premiered on ITV2 on 14 March 2008.

CelebAir was a reality TV series in which 11 celebrities performed the duties of cabin crew and check-in attendants. The series was presented by Angellica Bell and aired on ITV2 from 2 September 2008 until 23 October 2008, when Lisa Maffia was declared the winner.

For the show, Monarch Airlines repainted one of its Airbus A321 aircraft, registration G-OZBI, with the CelebAir logo along with a new tail fin design. The aircraft was used for the majority of CelebAir flights although the celebrities additionally worked on normal Monarch branded aircraft.

CelebAir activity took place on Monarch flights which were already part of the summer schedule; with the rear of the aircraft allocated as the CelebAir cabin with the celebrities working from the rear galley along with their mentors.

Before any of the celebrities were allowed to start their new jobs, they undertook a six-week training programme run by Monarch and were required to adhere to Monarch’s standards whilst working for CelebAir.

The series is set in London Gatwick Airport and, in the finale, the private jet took off and landed at London Stansted Airport. There are seven destinations that CelebAir flew to; those being Tenerife South Airport, Faro Airport, Málaga Airport, Ibiza Airport, Mahon Airport, Larnaca International Airport and Alicante Airport.

The Fashion Show is a British television programme which debuted on ITV2 on 11 September 2008. The programme was originally titled The Fashion Project.

The show originally aired at 8pm on ITV2 as part of XXL Thursday, the show was moved to an earlier 7pm slot for episodes 4-8 to accommodate CelebAir which was moved due to poor ratings, the show returned to its original 8pm slot for the final 2 episodes.

No Heroics is a British superhero-comedy television series, which began on 18 September 2008. The show is ITV2's first original sitcom. It was nominated for Best New British TV Comedy of 2008 at the British Comedy Awards.