Graham Templeton knows that people are more generous when it comes to giving money to animals than to humans. Suddenly the solution to his charity's financial problems is clear: why not become a charity for sick donkeys? As the money pours in, Graham's cynical exploitation of animal-lovers provokes an extraordinary shift in his affections. Meanwhile, Margaret and Joan are intrigued to find an Aladdin's lamp amongst the donations. Could it be magic or is it cursed?

To put his charity on the map, unscrupulous boss Graham Templeton needs a good, heart-warming newspaper story. And what could be more headline-grabbing than flying in a little girl from Africa for a life-saving operation? But Graham's cynical stunt backfires—he who lives by publicity, dies by it. Meanwhile, Margaret and Joan find that the donations of unwanted medicine from the old people's home substantially boost the takings, until the police turn up.

Graham needs to get his charity back in the black. All he has to do is find some people who are at death's door get them to sign a legacy and wait for the money to roll in. But just how far is he prepared to go to get a dying baroness to sign on the dotted line? Meanwhile, Margaret and Joan develop equally devious techniques for persuading customers to part with their hard-earned cash.

Graham recruits a celebrity to present his latest harrowing video. But how does one get a children's TV star to talk seriously about poverty? As usual, Graham has the answer and as usual, it is the wrong one. Meanwhile, Margaret and Joan decide that if they cannot be in the video, they will have some fun of their own.

Graham decides that the best way to put his charity on the map is to find a really nasty disease to campaign against. It's just his luck that someone finds a cure. Meanwhile, Margaret and Joan are charmed by a very distinguished gentleman.