Hrvatska verzija kolumbijske serije "Yo so Betty la fea" tj. svjetske uspješnice "Ugly Betty", koja je od samog početka emitiranja osvojila srca milijuna gledatelja širom svijeta i zabilježila nezapamćen komercijalni uspjeh u tridesetak zemalja (SAD, Rusija, Grčka, Njemačka...). Priča o Nini, neuglednoj curi s aparatićem za zube i prevelikim okvirom za naočale, bez smisla za modu, koja se igrom slučaja uplete u modni svijet kojem ni po čemu ne pripada, začinjena je dramskim zapletima i dobrim humorom.

Nina Brlek is a kind, intelligent, naive young woman. She grows up in Zagreb with her parents Vlado and Mira and her brother Davor. Brlek has excellent grades and perfect curriculum, but fails to find a good job because of her looks. She tries to get a job at H-Moda, a fashion company directed by Victor Glowatzky, who plans to retire, and pass his business to his son, David. This news is bad for David's nemesis Petar Vidic, who is the main editor of H-Moda's magazine Helena and his lover Monika. He is also Barbara Vidic's brother, David's fiance.

Barbara hires her recently divorced friend, Patricija Vuckovic, who is pretty but not intelligent enough for the job of David's secretary. Barbara wants Patricija keeps an eye on David, who is a famous bachelor and womanizer. Nina gains the job of David's confidant secretary.