Evan Davis as Himself - Presenter
Episodes 3
Doomed Designs
May 9, 2011
1x1
Evan Davis uncovers the scarcely believable stories of how some of the world's most successful businesses have made monumental mistakes.
Read MoreMarketing Mess-ups
May 16, 2011
1x2
With British business leaders, Evan Davis reveals how marketing and publicity plans can turn from clever ideas into commercial catastrophes.
Read MoreDisastrous Decisions
Season Finale
May 19, 2011
1x3
With top business leaders including Sir Martin Sorrell and Sir Gerry Robinson, Evan Davis analyses deals that spelled disaster and projects that backfired.
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