Historia de amor entre el carismático y humilde comerciante Rafael Méndez y la acaudalada ejecutiva de alta alcurnia Alejandra Maldonado, quienes se encuentran en un fatal accidente para dar un giro de 180 grados a sus vidas. Sin embargo, las familias de ambos harán hasta lo imposible para frustrar el amor que surge entre ambos.

Rafael Méndez is an ethical and noble man who dedicates his life to selling household items and is dating his neighbor Vicky Pardo. Alejandra Maldonado is a successful businesswoman and manager of the Ramenautos car dealership, she is engaged to Luciano Valenzuela. Rafael and Alejandra suffer a car accident that will trigger a series of events that will bring them closer. Rafael must pay off the debt he has left Alejandra with after the accident and this closeness will lead them to fall in love despite their social differences. However, circumstances and their respective families and partners will do everything possible to prevent their love from happening.