A group of "Beauties" and a group of "Geeks" are paired up to compete as couples for a shared $250,000 and other prizes. Each beauty lives together in a room with her geek during the course of the competition. There are challenges shown each episode, one testing the beauties on a primarily academic subject, and another that has the geeks competing in a more popular/social realm. The winners of the challenges select two teams to compete against each other in a pure "quiz show" type question and answer session: the team with fewer correct answers gets eliminated.

El programa promueve el duelo de una mujer contra la inteligencia de un "genio" no tan agraciado, los cuales tienen que aprender los unos de los otros. ... Las parejas seleccionadas tendrán que luchar en un duelo intelectual para saber quien deja el programa definitivamente.